ABOUT US

Why We Started

We’re a small team of lifelong gamers, parents, and health nerds who noticed the same thing in every living room: slouching. Whether it was our kids lost in Minecraft, partners on cozy Stardew Valley marathons, or ourselves grinding late-night quests, hours melted away—along with healthy posture. Stiff necks, rounded shoulders, creeping back pain, and a dip in self-confidence soon followed.

The Everyday Posture Problem

Casual gaming isn’t a “quick match” anymore; the average player now logs 3–4 hours a day after school, work, or on weekends. That’s awesome for fun and community, but brutal for developing spines and desk-bound adults alike. Most posture gadgets felt like medical gear or were too bulky to wear on the couch. We wanted something:

  • Comfortable enough for pajamas and bean-bag chairs

  • Subtle enough to hide under a hoodie for school or work

  • Effective enough that parents and players actually see results

Our Solution

Enter ZeroTilt™ Posture Corrector—a lightweight, breathable “X”-frame that gently cues shoulders back, opens the chest, and teaches your muscles to remember the right position even when the brace is off. It’s:

  • Kid-friendly & adjustable (sizes S–3XL)—grows with your teen or fits the whole household.

  • All-day comfortable—mesh stays cool during gaming, studying, or streaming.

  • Physio-approved—developed with Australian sports physiotherapists to be safe and spine-smart.

What We Stand For

  1. Healthy Play – Enjoy your favourite titles without sacrificing your body.

  2. Everyday Confidence – Good posture doesn’t just relieve pain; it lifts mood and presence.

  3. Family First – Tools parents trust and kids actually want to wear.

Our Mission

To make healthy posture as effortless as pressing “Start.” We believe everyone—kids, students, hobby gamers, and work-from-home adults—deserves to sit tall, breathe easier, and feel proud of how they carry themselves.

Our Vision

A world where the next generation grows up gaming and studying without the hunched-over look; where “sit up straight” is no longer a constant reminder because the habit is built in. We’ll keep innovating simple, science-backed products until every couch, desk, and dorm room has posture-friendly gear.